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Persuasive 2017: AIT Experts Present Study on Pokémon Go
place in Amsterdam from 3 to 6 April, with a strong focus on the personalization of Persuasive Technologies towards differences in personality, attitudes or preferences of users and consumers. The AIT Center [...] was represented by Marc Busch and Elke Mattheiss, who co-organized a workshop under the theme Personalizing Persuasive Technologies: Progress, Challenges, and Opportunities. Elke Mattheiss also presented [...] attracted a large audience and triggered intensive discussions. Elke Mattheiss, Scientist: “Personalization of Persuasive Technology will boost competitiveness of industries such as retail, production
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AIT experts awarded for “Best IxD&A paper of the year 2016”
Orji (University of Waterloo) was awarded as "Best IxD&A paper of the year 2016”. Personalization of systems to the personal needs and preferences of users is generally regarded as good means to improve user [...] benefits of personalized solutions are still lacking. Utilizing a current player type model, which identifies user preferences for specific game elements, AIT scientists created a personalized mobile game [...] “Using Player Type Models for Personalized Game Design – An Empirical Investigation” conducted by Marc Busch, Elke Mattheiss, Christina Hochleitner, Peter Fröhlich and Manfred Tscheligi (AIT, Center for
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Successful Conclusion of the eWALL Project
contributing to the independent living of persons with chronic diseases (e.g. COPD, MCI) or age-related restrictions. eWALL is designed to visualize various personal health indicators and information about [...] such as air quality. It further features individual physical and cognitive training as well as personalized health-related recommendations. Special attention was paid to motivational elements in order to
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Smartathon in Hamburg – Citizens Evaluated the smarticipate Application Design
might use a tool like smarticipate. From user interfaces to data sources, participants brought their personal experience to the table, sharing how they believed smart technology could best serve citizens. The