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Researcher Profile

DI Margherita Kramer MBE

DI Margherita Kramer MBE


Expert Advisor


Technology Experience

Competence Unit

Experience Contexts and Tools


Giefinggasse 2, 1210 Vienna


Field: Capturing Experience

Main Research: user experience, transdisciplinary research, hci, gamification, mobile experiences, sustainability, new business models, startups & innovation

Experience: Margherita Kramer, Business Developer at AIT, is responsible for industrial collaborations and strategic development of market relevant processes and services within the Technology Experience Business Unit. Coming from a multi-disciplinary international background (engineering, business administrations, arts), she has a high level of understanding for different industries and markets as well as for individual, individual company-specific challenges. Margherita has several years of experience in multi-stakeholder project management, strategies, innovations and communications, as well as in the fast paced, market driven startup world, where she continues to mentor young ventures in the process of building business models and market diversification.

  • 2012-2014: Innovation & Technology Consultant
    Vienna Business Agency / Austria
  • 2011-2012: Concept & Strategies
    Netural GmbH / Austria
  • 2009-2011: Project Management "Technologies & Innovations"
    Red Bull Media House / Austria
  • 2014/2015: Jury Member CISCO EIR
  • 05-2013 : Jury Member Startup Camp Rijeka

Further Information